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WAYS TO BUILD A REAL ESTATE AGENT REFERRAL NETWORK IN NASHVILLE TN

WAYS TO BUILD A REAL ESTATE AGENT REFERRAL NETWORK IN NASHVILLE TN

WAYS TO BUILD A REAL ESTATE AGENT REFERRAL NETWORK IN NASHVILLE TN


Seven Tips to build a Referral Network Tips

  1. Make sure your business is worth sharing. 

  2. Choose the right network.

  3. Track referrals. 

  4. Show what's in it for them. 

  5. Find and nurture your advocates. 

  6. Thank your network for referrals. 

  7. Expand your networks.



Referral Networks In Nashville, Tennessee

  • Networking for Apartment Investors

https://www.meetup.com/nashville-multifamily-meetup/events/288621853/



  • BNI Middle Tennessee

https://bnitennessee.com/en-US/index



  • Network in Action - Music City Referral Network

https://www.networkinaction.com/





There are a few different ways you can grow your referral network:

  1. Network with other professionals: Attend industry events, join professional organizations, and participate in online groups related to your field. This can help you build relationships with other professionals who may be able to refer clients to you.

  2. Offer exceptional service: If you provide excellent service to your clients, they will be more likely to recommend you to their friends and colleagues. Make sure to follow up with clients after you have completed a project to ensure that they are satisfied.

  3. Ask for referrals: Don't be shy about asking your satisfied clients if they know anyone else who might benefit from your services.

  4. Offer incentives: Consider offering incentives to clients who refer new businesses to you. This could be a discount on future services, a gift card, or some other type of reward.

  5. Use social media: Social media platforms like LinkedIn and Facebook can be great tools for building your referral network. Share your expertise and engage with other professionals in your field to increase your visibility and build relationships.





What is a Referral Partnership?

A referral partnership is a type of business relationship in which one company refers clients or customers to another company, in exchange for a referral fee or commission. Referral partnerships can be a win-win for both companies, as the company making the referral can earn a commission for their efforts, and the company receiving the referral can acquire a new customer. Referral partnerships can be formalized through a written agreement, but they can also be informal arrangements between two businesses.

For example, a real estate agent might have a referral partnership with a mortgage broker. If the real estate agent refers a client to the mortgage broker, and the client takes out a mortgage with the broker, the real estate agent might receive a referral fee or commission.

Similarly, a software company might have a referral partnership with a consulting firm. If the consulting firm refers a client to the software company, and the client ends up purchasing the software, the consulting firm might receive a referral fee or commission.





Receive Warm Leads

Warm leads are potential customers or clients who have already shown some level of interest in your products or services. They may have visited your website, signed up for your email list, or requested more information about your company. Because they have already expressed some level of interest, warm leads are often more likely to convert into paying customers than cold leads (who have no prior knowledge or interaction with your company).

There are a few different ways you can receive warm leads:

  1. Generate leads through your website: Use calls-to-action and lead magnets (such as ebooks or webinars) to encourage website visitors to provide their contact information in exchange for more information about your company.

  2. Purchase leads from a lead generation company: There are companies that specialize in generating leads for businesses. These leads may have already expressed an interest in the type of products or services your company offers.

  3. Use social media: Social media platforms like LinkedIn and Facebook can be effective for generating leads. Use targeted ads and share valuable content to attract potential customers to your company's page.

  4. Attend industry events: Networking at industry events and tradeshows can help you generate warm leads. Make sure to follow up with anyone you meet who expresses an interest in your products or services.





Build Your Brand

There are a few key steps you can take to build your brand:

  1. Determine your brand's identity: What sets your company apart from the competition? What are your values and mission? Answering these questions can help you establish your brand's identity.

  2. Develop a brand strategy: A brand strategy outlines how you will communicate your brand's identity to your target audience. This can include elements like your brand's messaging, tone, and visuals (such as your logo and website design).

  3. Consistently communicate your brand: Use your brand strategy to guide all of your communication efforts, from your website and social media presence to the way you interact with customers. Consistency is key to building a strong brand.

  4. Engage with your audience: Building a brand is not a one-way street. Engage with your customers and followers on social media, respond to comments and reviews, and gather feedback to improve your brand continuously.

  5. Seek out opportunities to get your brand in front of a larger audience: This could include speaking at events, partnering with other companies or organizations, or participating in trade shows or sponsored events.





Kenneth Purdom

Owner Operator

Real Estate Photographer Pro

kenneth@realestatephotographerpro.com

615-310-7171

realestatephotographerpro.com


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